Faculty Bio: William J. Viereck, M.B.A.
 


William J. Viereck, M.B.A.
Adjunct
Professor
Management Division

 

Area of
Expertise 

  • E-Commerce
  • Database:  Analysis and Design
  • System Development Life Cycle
  • Web Site Usability Testing

Research
Interests

  • E-Commerce
  • Impact of technology on business
  • Market Research
  • Quantitative and Qualitative Evaluation of Marketing Programs and Web Sites

Education

Mailing
Address

Penn State Great Valley
30 East Swedesford Road
Malvern, PA 19355

Phone

610-648-3229

Fax

610-725-5224

E-mail

wviereck@comcast.net

www.gv.psu.edu